Online Reputation Management & Generating Patient Reviews
As you know, your reputation can make or break your practice. Word-of-mouth referrals offer dentistry’s most cost-effective source of new patients and is the primary factor behind up to 50% of all purchase decisions. Furthermore, people are 4 times more likely to remain a customer when referred by a friend. Our reputation management services will make sure your name stays “golden”.
In 2013, reviews ranked after a dentist’s credentials as the seventh most influential factor in the dentist selection process. It’s now number three according to a recent study. Today’s patients consider reviews far more relevant than where dentists went to school, how many years they have been practicing and even the range of services they offer. In fact, 88% of consumers say they trust online reviews as much as personal recommendations.
Unfortunately, the majority of customers that are motivated to leave reviews often end in a negative review. That’s why take reputation management seriously. We create a strategy tailored for your dental practice that includes incorporation of technology, people, and processes.
We’ll ensure to claim your dental practice profile/page on Facebook, Yelp, Google Places, etc. and max-out the information provided there (i.e. hours, photos, videos, special services, new patient offers, etc.).
We’ll create a custom code snippet you can collect reviews anywhere: On your email footer, your thank you page, send it to your email list, or even text messages. If they rate you positively with 4 or 5 starts, they instead are prompted to leave a review on any site you choose! If the customer rates you 1-3 stars and expresses negative sentiment, they are prompted to send you a message privately – giving you a chance to handle the issue.
We’ll make sure that positive reviews appear on all of your online locations (e.g. Facebook, your website, etc.). We can even set your positive reviews to Auto-Post to social media to keep your stream full of positive sentiments. Schedule a no-commitment consultation here or call us today at 571-316-2800 to learn more about our reputation management services.